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Bernd Behrens – automotive consultantDeutsch

Automotive Consultant from Kassel

Six decades in the car business. Your competitive edge for the next ten years.

I am Bernd Behrens, a source of fresh ideas and a sparring partner for owners, shareholders and managing directors in automotive retail. I have known this business from my own responsibility since 1962. Today, I work with you to find the levers that move your company ahead of the competition.

Book an initial consultationThe book “Herzenssache Kunde”

Bernd Behrens in a dark jacket in front of trees, his hands open as he explains
  • since 1962

    an entrepreneur in automotive retail

  •   60+

    years of experience in car dealerships, car rental and consulting

  • Top 10

    Autohaus Bernd Behrens ranked among the ten largest Renault dealers

  •   18

    Glinicke Group businesses with 8 brands whose marketing he headed

  • up to 30%

    more service revenue with the Instavalo vehicle scanner

How I support you

Six levers for your dealership

We are in the midst of a major transformation. Is your company prepared for it, and are you seizing every opportunity? Together, we will find new approaches to sales and service, or even entirely new business models.

Bernd Behrens next to the illuminated scanner gate as a car drives through

Digital service check-in

Up to 30% more service revenue with less staff effort

Digital vehicle condition checks with the Instavalo scanner and AI take your service to a new level. Car dealerships and workshops use the vehicle scanner without any purchase costs.

Give me 30 minutes in a Teams meeting. I will show you exactly how it works and the immediate benefits it brings your business.

  • AI detects damage, wear and safety-relevant defects objectively
  • Complete documentation in minutes instead of a manual visual inspection
  • The service advisor talks facts instead of gut feeling

Request a 30-minute demo

Cover of the book “Herzenssache Kunde in der Automobilbranche” showing a road leading into a bright light

A must-read for automotive retail · Available in German

Herzenssache Kunde in der Automobilbranche

In German; roughly: “The customer as a matter of the heart in the automotive industry”

Edgar K. Geffroy, Bernd Behrens, Gerd Heinemann, Frank Isselborg · Redline Verlag

Big data, demographic change, car sharing and e-mobility present the automotive industry with major challenges. Anyone who wants to hold their own in increasingly cutthroat markets needs entirely new forms of customer focus.

Together with Edgar K. Geffroy, the founder of Clienting, Bernd Behrens developed Geffroy’s relationship philosophy further into Automotive Clienting, created specifically for entrepreneurs, managers and practitioners in the automotive industry, with new competitive opportunities and greater customer success. This book shows you how to stay in the fast lane tomorrow as well.

More about the book

Bernd Behrens in conversation

A sought-after expert at mobile.de

“Today, we are not just a car dealership, but a mobility center”Interview with mobile.de Business
E-mobility in Europe: Has Germany fallen behind?Bernd Behrens as an expert on the mobile.de panel

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Bernd Behrens smiling outdoors amid greenery

For me, the deeper meaning of automotive entrepreneurship is this: creating economic strength – and thereby noticeably improving the lives of customers, employees and people outside the company as well.

Bernd BehrensAutomotive Consultant

Let’s talk about your company.

No obligation, confidential and on equal footing. In our first conversation, we will identify where your biggest lever lies.

Book an initial consultation

Or call directly: 0172 5850212