Automotive Consultant from Kassel
Six decades in the car business. Your competitive edge for the next ten years.
I am Bernd Behrens, a source of fresh ideas and a sparring partner for owners, shareholders and managing directors in automotive retail. I have known this business from my own responsibility since 1962. Today, I work with you to find the levers that move your company ahead of the competition.

since 1962
an entrepreneur in automotive retail
60+
years of experience in car dealerships, car rental and consulting
Top 10
Autohaus Bernd Behrens ranked among the ten largest Renault dealers
18
Glinicke Group businesses with 8 brands whose marketing he headed
up to 30%
more service revenue with the Instavalo vehicle scanner
How I support you
Six levers for your dealership
We are in the midst of a major transformation. Is your company prepared for it, and are you seizing every opportunity? Together, we will find new approaches to sales and service, or even entirely new business models.
Strategy and positioning
A strategy that clearly sets your company apart from the competition, based on the Mewes strategy and Automotive Clienting.
Future management
Five key questions, half a day with your inner leadership circle: this is how you spot future opportunities before your competitors do.
Cross-border remarketing
Connect your regional used-car business with all European markets and take advantage of differences in price and demand.
Digital solutions
Vehicle scanner, used-car trading between dealers, digital inventory: tools that pay off from day one.
Advisory and supervisory boards
An entrepreneurial sparring partner on your board, for succession, transformation and new business models.
Automotive Clienting
The relationship philosophy that Bernd Behrens developed with Edgar K. Geffroy for the automotive industry. Explained in detail in the book.

Digital service check-in
Up to 30% more service revenue with less staff effort
Digital vehicle condition checks with the Instavalo scanner and AI take your service to a new level. Car dealerships and workshops use the vehicle scanner without any purchase costs.
Give me 30 minutes in a Teams meeting. I will show you exactly how it works and the immediate benefits it brings your business.
- AI detects damage, wear and safety-relevant defects objectively
- Complete documentation in minutes instead of a manual visual inspection
- The service advisor talks facts instead of gut feeling

A must-read for automotive retail · Available in German
Herzenssache Kunde in der Automobilbranche
In German; roughly: “The customer as a matter of the heart in the automotive industry”
Edgar K. Geffroy, Bernd Behrens, Gerd Heinemann, Frank Isselborg · Redline Verlag
Big data, demographic change, car sharing and e-mobility present the automotive industry with major challenges. Anyone who wants to hold their own in increasingly cutthroat markets needs entirely new forms of customer focus.
Together with Edgar K. Geffroy, the founder of Clienting, Bernd Behrens developed Geffroy’s relationship philosophy further into Automotive Clienting, created specifically for entrepreneurs, managers and practitioners in the automotive industry, with new competitive opportunities and greater customer success. This book shows you how to stay in the fast lane tomorrow as well.
Bernd Behrens in conversation
A sought-after expert at mobile.de
Clicking loads the video from YouTube. Data is transferred to Google in the process. More in the privacy policy.

For me, the deeper meaning of automotive entrepreneurship is this: creating economic strength – and thereby noticeably improving the lives of customers, employees and people outside the company as well.
Partners and memberships
Let’s talk about your company.
No obligation, confidential and on equal footing. In our first conversation, we will identify where your biggest lever lies.
Or call directly: 0172 5850212







