The utopia
What would be an absolute utopia in the dealership world? We clarify whether the obstacles to implementation exist only in our minds rather than in reality.
Future Management
The future is already here. It just hasn’t arrived everywhere yet.
Most of the trends that will shape car dealerships and workshops over the next ten to twenty years are already visible today. Entrepreneurs often underestimate how much can happen in that time. With systematic future management, you recognize opportunities before your competitors do and act in good time.
As for the future, your task is not to foresee it, but to enable it.
The workshop
Five key questions, half a day
Together with your inner leadership circle, I answer the five key questions of future management in a half-day workshop. Afterwards, your leadership team will spot future opportunities before the competition, see through the eyes of your target customers and think outside the box.
Twice a year, we step into the “room of the future” together, review our previous assumptions and adjust your strategy in good time.
- What changes in the economy, technology, politics and society are coming your company’s way?
- What opportunities lie in these changes?
- What threats do they bring?
- What should your company look like in five or ten years?
- What specifically do you need to do about it right now?
New spaces for the future
Four scenarios that break through mental blocks
Thinking laterally
What other services might our customers want? Into which areas of value creation can our offerings be extended?
A look at other industries
How do other industries approach and delight their customers? Which insights can be transferred to the dealership?
Starting from the customer’s perspective
Instead of starting with strengths and weaknesses, we begin with the biggest barriers to buying in our industry. That is exactly where promising fields of innovation lie dormant.
Customer Delight Management
Turn your customers into fans
Drivers no longer make their purchasing decisions based on price and quality alone. With Bernd Behrens Customer Delight Management, you and your employees make the leap from conventional customer orientation to customer delight.
- Delight as a strategic game with expectations
- Individual, tailor-made delight factors
- Unexpected actions and magical moments that amaze customers
- Systematically creating emotional added value: no emotions, no ovations
Further fields
Where new revenue is created
Innovation and lateral thinking
As a lateral thinker and innovation facilitator, I work with methods such as Design Thinking and Creative Problem Solving.
Accident damage management
Centralized accident damage management and pre-crash marketing that solve your customers’ problem better than the claims management companies do.
Your greatest treasure: customer data
Analyze existing customers by activity and likelihood of repurchase, address them individually and serve them across departments.
New mobility
Analyze regional mobility potential, introduce a new business model and make it profitable through market development, training and coaching.
When things get tight
Liquidity planning, receivables, payables and inventory management, and timely talks with financing partners: with my network of experts and 100% confidential.
Checking your course twice a year
In the semi-annual workshop, we review assumptions, incorporate new trends and adjust your strategy before the market forces you to.
Your moment of decision
Old game or new game?
Car dealerships, dealer groups and workshops are experiencing profound change: electromobility, the transport transition, climate protection, manufacturers as competitors, new competitors in the used-car business, new buying and information habits. Holding on to the familiar is understandable. However, these changes require:
- The decision to become part of the change
- Timely adaptation processes
- A new employee culture
- A new digital customer strategy
- The path to becoming a provider of mobility solutions
The future is a decision you make yourself.
Once you realize that, you start taking action. I help you keep your company in the game.
Or call directly: 0561 9324903